Did you know the estimated amount spent on online shopping by Czechs in 2015 was 81 Billion CZK as compared to 67 Billion CZK in 2014 and at least 42% of Czech shoppers have shopped online in 2015 as compared to 39% in 2014. Check out our infographic "E-commerce in Czech Republic" for latest e-commerce statistics and trends.
Infographic by GO-Globe Tvorba Webových Stránek Praha
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Estimated amount spent in online shopping by Czechs in 2015 – 81 Billion CZK ( 3 Billion Euros)
| Year | E-commerce Sales (in Billion CZK) |
| 2012 | 51 |
| 2013 | 58 |
| 2014 | 67 |
| 2015 | 81 |
Estimated number of e-commerce stores in Czech Republic
| Year | Number of stores |
| 2012 | 34000 |
| 2013 | 37000 |
| 2014 | 37200 |
| 2015 | 36800 |
At least 42% of Czech shoppers have shopped online in 2015 and compared to 39% in 2014.
Online purchases accounted for 8.1% of total retail sales in Czech Republic
27% of domestic e-shop has invested in website optimization for mobile devices,
For every 100 online purchases from Desktop, Czech e-commerce stores receive 43 purchases from Smartphone and 76 purchases from tablet devices.
Czech online shoppers by age –
| Age group | %age of online users |
| 16-24 | 61% |
| 25-34 | 67% |
| 35-44 | 59% |
| 45-54 | 41% |
| 55-64 | 26% |
| More than 65 years | 8% |
Most popular e-commerce product categories
| Product Category | %age |
| Clothing, footwear | 22% |
| Cinema tickets | 16% |
| Cosmetics, health. means | 11% |
| Electronics (including mobile phones) | 10% |
| Sports equipment | 9% |
| Flight Tickets | 8% |
| Books, magazines | 7% |
| Accommodations | 7% |
Preferred online payment methods
| Online payment methods | %age |
| Cash on Delivery | 38% |
| Payment upon pickup | 29% |
| Online credit card payment | 13% |
| Bank transfer | 9% |
| Others | 11% |
Three out of four Czechs who shop online want goods delivered on the day of purchase
Only six percent of Czech consumers are willing to a pay for a premium shipping service.
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Aggregate spending by Czechs for purchases in the last three months:
| Estimated aggregate Spending per quarter | %age |
| Less than 1400 CZK | 22% |
| 1401-2800 CZK | 30% |
| 2801-14000 CZK | 38% |
| over 14 000 CZK | 6% |
